Marketing Generalist for Nouveau Cosmétique




WHO IS GIA HIGGS?

Gia was born in London, England where she grew up and later moved to Naples, Florida. She attended the University of Central Florida in Orlando, Florida and graduated in 2017 with a Bachelor of Business Administration in Marketing and Mass Communication.
While earning her degree Gia worked as a server & hostess at the night lounge Meridian. During the day she managed the marketing and social media accounts for Meridian in which she modernized the company's online presence and generated new customers and sales. Hungry to gain more marketing experience, Gia also interned as a social media representative for Clear Pong LLC and Jane's Short & Sweet.
After graduating in May of 2017, Gia began working as Marketing Coordinator for Budget Blinds. In the summer of 2017 she picked up an internship at Operation Dental. Both these positions allowed her to strengthen her graphic design and content creation skills, as she developed magazine ads, brand logos, brochures, and other marketing collateral. She was also in charge of web design, online monitoring, SEO, web analytics, and email marketing. After proving to have proficient general marketing skills, Gia was recruited as Marketing Generalist for Nouveau Cosmétique, where she currently manages all digital and print marketing for the company. She also orchestrates the daily marketing operations of the company while overseeing a group of interns to excel at their roles.
In her free time, Gia enjoys swimming, discovering new music, as well as taking her dog, Maui, on long walks in Baldwin Park where she currently resides in Orlando. Her biggest passion and hobby is traveling and would be more than excited to tell you about her adventures to Europe, Asia, South America, and more!